© Tweeter Linder 2023 – All rights reserved. Photo by iStock. Business leaders, and their teams, face a challenge in where to focus their digital influencing efforts—balancing the choice of topics to influence customers on without negative setbacks from their own or customers’ communications departments. Here are five fields that you as an executive, can…
© Tweeter Linder 2021 / All rights reserved. Photo by iStock You are a subject matter expert contributing to thought leadership on a corporate blogging program. You dedicate quality time to crafting exciting blog texts. But your impact is limited when leaving the promotion opportunity to paid social media on corporate accounts. Without your active…
© Tweeter Linder 2021 – All rights reserved – photo by iStock You are a vital contributor to your company’s thought leadership, either as an industry expert articulating the thoughts or supporting an executive giving the perspectives authority. Creating thought leadership is half the job, and the other half is about securing broad distribution and…
© Tweeter Linder 2018 – All rights reserved. Photo by iStock Exhibitions and trade-shows reach further than the booth today. Where your digital activities play an important role in your show results. But what are the initiatives that make leaders stand out on the digital arena. It come down to 5 cards you need to…
© Tweeter Linder 2018 – All rights reserved. Photo by iStock. The final module in your digital influencer skill building cover a central aspect. The art of measuring the impact of your influencing activities. To tell if you win or if you lose. And to guide your choice of what to do more of, and…
© Tweeter Linder – All rights reserved. Photo by iStock After a few weeks on your initial influencing platform you might want to expand. By adding one addition platform as your influencing base. Where the choice of platform will be a complement to your primary platform. Review your role in your digital decision journeys The…
© Tweeter Linder 2018 – All rights reserved. Photo by iStock. Welcome back to the 11th week on your journey to become a digital influencer. This week we will address how to get going in crafting your own content. In fields where you have unique insights to offer as an influencer. Select what type of…
© Tweeter Linder – All rights reserved. Photo by iStock. As a digital influencer you want access to great content early. Your value as a content curator grow with how early you can share it with your audience. This blogpost deal with how you can improve access to content in a structured way. Identify your…
© Tweeter Linder 2018 – All rights reserved. Photo by iStock. Week 9 in the program to develop your digital influencing skills focus on how to turbo boost your initial engagements. By leveraging colleagues and contacts who have a superior reach. It is too hard to rely on your own reach only in the beginning.…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock Welcome back to your second week after going live. One thing to put focus on from early on is netiquette. The etiquette you embrace on social media. Netiquette basics On social media there is no concept like off the record. You must be able…
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