What makes your executives boost their influence in social media in 2023

© Tweeter Linder 2023 – All rights reserved. Photo by iStock. Business leaders, and their teams, face a challenge in where to focus their digital influencing efforts—balancing the choice of topics to influence customers on without negative setbacks from their own or customers’ communications departments. Here are five fields that you as an executive, can…

Corporate bloggers should not leave half the value on the table

© Tweeter Linder 2021 / All rights reserved. Photo by iStock You are a subject matter expert contributing to thought leadership on a corporate blogging program. You dedicate quality time to crafting exciting blog texts. But your impact is limited when leaving the promotion opportunity to paid social media on corporate accounts. Without your active…

Week 13 – Measure your progress

© Tweeter Linder 2018 – All rights reserved. Photo by iStock. The final module in your digital influencer skill building cover a central aspect. The art of measuring the impact of your influencing activities. To tell if you win or if you lose. And to guide your choice of what to do more of, and…

Week 11 – Craft your own content

© Tweeter Linder 2018 – All rights reserved. Photo by iStock. Welcome back to the 11th week on your journey to become a digital influencer. This week we will address how to get going in crafting your own content. In fields where you have unique insights to offer as an influencer. Select what type of…

Week 8 – Refine your netiquette

© Tweeter Linder 2017 – All rights reserved. Photo by iStock Welcome back to your second week after going live. One thing to put focus on from early on is netiquette. The etiquette you embrace on social media. Netiquette basics On social media there is no concept like off the record. You must be able…