© Tweeter Linder 2017 – All rights reserved. Photo by iStock Lighthouse customers are the ones critical to understanding your business. It is the customers you want to work with first. It is the customers your will learn the most from. It is the customers you will spend most effort on. So how do you…
@ Tweeter Linder 2017 – All rights reserved. Photo by iStock When interviewing for a leadership position you go through a range of 30 minute interviews. Each representing an opportunity to get across a much about yourself to the interviewer as possible. To get selected you need to provide crisp answers to as many questions…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock. Implementing a digital culture is about changing organizational behaviors. On more fronts than you can do at once. And a change you need to take all the way down through organizational layers to reach each employee. An implementation challenge with large similarities with securing…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock Selecting markets and market segments to target is an early strategic decision. Guided by “market attractiveness” defined by a set of established metrics. But how do you define market attractiveness when digital disruptions are in play? I would like to suggest 5 elements as…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock In the new digital business reality, businesses experience a shift in importance. From being best at knowing to master learning. Putting learning and learning fast front and center among as objectives for teams and team members. But shifting from knowing well to learning well…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock Reversed mentoring, is a new concept established during this decade. Where young mentors mentor senior leaders. A two-way experience sharing street attractive to both parties. The purpose is to enable senior leaders to tap into experiences junior employee have. This type of mentoring is…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock. A previous blog-post addressed 10 digital leaderships skills worth possessing. A post triggering questions about how to measure your starting point and progress. Both for individuals and teams. This post contains a set of self-assessment questions. For you and your team to ask yourself…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock Digital Transformation affect an organization’s most valuable players (MVP) first. As the frame of what is important for an MVP is shifting. This post is about how the target for MVPs change to become/remain the most valuable in the digital world to. And for…
© Tweeter Linder 2017 – All Right Reserved. Photo by iStock. Establishing an influential digital presence is a two-sided game. Working on your own presence and messages. And understanding where you find your audience. This post is about identifying where your industry conversations take place. Find your customers Your social media presence should contribute to…
© Tweeter Linder 2017 – All rights reserved. Photo by iStock For digital immigrants, e-mail has dominated as the primary business tool. Dominating in the first half of our careers. But we have also seen a gradual degradation of mail enabled productivity. Driven by an increasing complexity in the issues we deal with. In combination…
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